Brand in introducing brand; Marvel Promotion

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Marvel Promotion CEO Dursun Çelik: “We are working for the innovations, brands need.”

Marvel Promotion, which has been serving in many areas, especially in promotion and organization works for many years, continues to work to increase the brand awareness of companies in the sector. Dursun Çelik, Chairman of the Board of Directors of Marvel Promotion, gave information about their work and underlined that they generate ideas by listening and understanding the brand.

First of all, can you give some information about Marvel Promotion?

We really enjoy doing this job. We are fed by art, and we approach every new idea with the rigor of a scientist. Our formula is very clear, to listen to the brand and not to accept advertising jargon. For us, people are people. We do not like to produce ideas without understanding people, by not saying that people are consumers. In order to better understand the person we are going to talk to, we go to him and examine his habits there. For these reasons, we prefer to design the future instead of doing things to salvage the day. We think globally and act locally. As a result, we activate the energy within each brand and support it to shine.

So what are you doing?

The motto of our work is as follows:

  • We do not see ourselves as an advertisement idea and seller, but as a friend telling people about you.
  • In our opinion, marketing is a friendly relationship.
  • Our task is to offer ways and new tools that color and enrich this friendship.
  • Good ideas make it work, but if the idea doesn’t make a sound, it’s not good enough.
  • There are no advertising ideas for us. There are powerful ideas that will be advertising.
  • Strong ideas don’t always come from the same ways of thinking.
  • We don’t have any method for finding good ideas. It’s enough just to get the head up.

Apart from these, we believe that big ideas make a “big sound” on the creative side. Brands talk, they live. In order to explain your brand to the target audience in the most accurate way, we undertake works that make a sound in the visual and auditory field with ideas suitable for their character. We achieve the best results with a striking visual and impressive slogan consisting of text and images in the press announcement. In TV commercials, we make movies with a good concept (intellectual fiction) and appropriate visual design, and we get the desired feedback instantly. We make dreams come true, we make permanent brands.

Social media is one of our indispensable tools to support them. We determine online brand strategies in the most suitable setup for your brand, and bring them to life by blending them with the latest technology and trends. We aim to be accessible to your current and potential target audience as well as to exist in the digital environment in accordance with your corporate identity. In short, we provide services in many areas such as organization, brand and product events, meeting and seminar organizations, mascot design and production that your brand needs.

Can you tell us about the work you have done to increase the awareness of brands beside organizations?

We open new horizons for your brand by delivering the work on time, without exposing you surprises, with our expert team in every project. It is important for us to use the latest possibilities of technology, to reach the best goal in image quality, and to remember memorable points. For this, we have services in areas such as photography and production, advertising, educational and promotional films, photo shoots, and editing-animation-dubbing-video clips.

What are the services you provide for the dealers of the brands?

For 20 years, we have been producing outdoor advertising, digital printing, illuminated and non-illuminated signage, exhibition stands, and on-car and building advertising. From design to assembly, we are always happy not to give our customers a bad surprise. We work day and night to ensure that all our customers’ visual and sales-enhancing materials are in the right place, in the right shape and in the right form. We offer the best with our industry-leading solution partners such as 3M, Oracle, Arlond and Roland.

Can you tell us about the brands you serve mainly?

As I mentioned above, we provide services to brands such as social media management, stores, showrooms, and signage, siding and dealer meetings. Royal, Atlantik, Dolce Vita, Koza, Angora, Artemis, Linea, Bünyan Carpet are the main brands we serve. Apart from these, MK, Abaklı, Amiral, Esse, Evsan, Şirvanoglu, Merkez, Şark and Işık Carpet brands are also the regional dealers we serve.

How has the pandemic process affected you?

We are one of the most affected sectors during the pandemic process. We launched some brands last year. This year, we provided the same service to two brands. We hope that this problem will disappear in the next days and we will be able to do our business in healthier environments.

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