Atlas Halı (Atlas Carpeting), was awarded with a prize at the 4th “Innovative Brands Summit” organized by EduPlus. General Manager of Atlas Halı, Dr. Meriç Bebitoğlu also participated as a speaker at the said summit that the business world follows up closely and where high level directors of numerous famous brands such as “Koç Holding, Yaşar Holding, Eczacıbaşı, Coca-Cola, Turkish Telecom, Dünyagöz, Samsung, Vestel, DeFacto, Daimler, Paşabahçe have participated, during this event he received the award from the President of the Board of Directors of EduPlus.
Success stories of many global national and international brands were shared at the 4th “Innovative Brands Summit 2015” organized by EduPlus; forums were held regarding innovative and diverse applications. The summit hosted high level directors of major brands such as Koç Holding, Yaşar Holding, Eczacıbaşı Coca Cola, Turkish Telecom, Dünyagöz and Paşabahçe, Samsung, Vestel, Daimler; and marketing authorities, global executives and business owners from numerous countries such as England, Holland and Germany, whereby Atlas Halı recounted its story on how through innovation it has succeeded in achieving worldwide breakthrough and was awarded with “Innovative Brand” prize.
Universal Thought, Innovative Products Innovative Applications A Door Opening Up To The World!
General Manager of Atlas Halı Dr. Meriç Bebitoğlu who was presented with the “Innovative Brand Award” by the President of the Board of Directors of EduPlus, Çağlar Çoroğlu, during the speech he gave at the summit stated that the route towards becoming a world brand is through innovative products, as well as an inventive approach and innovative applications that make a difference. Bebitoğlu, “ While developing new products and while making headway towards becoming a brand; it is paramount to catch up with this dizzying speed by taking as basis universal criteria and by keeping up with technological developments via R&D investments. With universal way of thinking, by adopting an innovative approach, you undoubtedly make a difference. We are a living testimony that this can be achieved” he said. General Manager of Atlas Halı Dr. Meriç Bebitoğ- lu having invented the nano carpet has led the way in the world bringing forward innovation and novelties to the carpeting world which is regarded as a traditional industry, he went on to express his views on the summit and the award he received as follows:
Continuing With Novelties…
“We have shared with the participants to the summit on how a deep rooted carpet brand Atlas Halı, which has been in business since 47 years managed to transform into an innovative structure while at the same time safeguarding its values from the past; how we became different by focusing our attention on innovative products and how we achieved worldwide breakthrough via nano carpeting. Our nano carpeting worldwide breakthrough and success story is being discussed at numerous innovation seminars, congresses and at universities, furthermore the fact that we have been awarded with the “Innovative Brand Prize” during this important summit where high level executives from the most major firms of Turkey and the World have participated, as well as academicians that attended as speakers and executives, personnel from numerous significant companies from our country who have followed this important summit has indeed motivated us. We shall continue with our vision for innovative products and inventive approaches and create a difference “ he concluded.
